Increase Your Home Value!

How Adding Tile To These Two Rooms Can Increase Your Home Value

I think we can all agree that fixing up an old room can dramatically increase its appeal. Not only will it impress your friends but did you know it can also increase your home value when you’re looking to sell?

Well, it turns out a proven way to increase your home value is to add new beautiful tile, flooring, and backsplash within your home.

In today’s post, you’ll learn which rooms you can upgrade to increase your resale value and why changes can often give you the biggest returns.


There is no price tag that can equate for the love for your home and the pleasure of a fresh look or upgrade. But let’s face it, when you’re wanting to sell your home you should be looking at upgrades that increase the resale value of your home, not that screened-in porch you’ve always wanted.

Why’s that?

Because some home improvement projects pay off more than others and a 2018 report by Hanley Woods Media shows that minor improvements give you a better bang-for-your-buck. And when you’re selling your home you want to keep the costs down and the profits high.

Fortunately for you, remodeling your home now can increase your own comfort and also pay off big time should you ever decide to sell your home. Alternatively, a poorly maintained property and absence of remodeling can actually decrease your home value as potential buyers are looking for a home with an upgraded look.

I’ll let you in on a little secret.

You don’t have to spend a lot of money remodeling homes these days. In fact, an article by Space Wise states the Home Features Buyers Want Most and it can be as simple as adding fresh tile, Luxury Vinyl Plank, or backsplash to your house.

Another secret is that adding these minor upgrades to just your Kitchen and Bathroom is all you need to increase your overall home value. That’s right, your kitchen and bathroom are two room renovations that can create a memorable impression and are the two rooms with the highest ROI on your home renovation project. Upgrades in the Kitchen and Bathroom go beyond simple cosmetic upgrades and create lasting value that appeals to buyers.


Tile and Backsplash Kitchen Remodeling claims the kitchen as the “Most Valuable Room”, and they would be right in saying so because people often spend more time in the kitchen than any other room (next time you’re at a party notice where everyone migrates too). Upgrading your kitchen, giving it a fresh look, and transforming it into something that appeals to buyers don’t have to complex challenges. Far from it actually, think of it more along the lines of updating and refreshing.

How do you do this you ask?

By making simple cosmetic changes like replacing the flooring and adding some backsplash behind kitchen countertops.

Kitchen Flooring

Surprisingly enough, the first thing many people notice about a home’s kitchen is their flooring. Take the photo below for example, what sticks out to you?

Kitchen Flooring Remodeling

Probably the flooring. Now there are quite a few options when it comes to adding flooring to your kitchen but to keep it simple I’ll boil it down to two, luxury vinyl plank and ceramic.

The Luxury Vinyl Planks (LVP) that we source is made from a printing process where the design of a natural hardwood is printed onto a high-quality vinyl or a glass fiber sheet. This innovative process allows luxury vinyl planks to have some advantages over traditional hardwoods.

For one they are cheaper, mainly because it’s not real wood, however, this doesn’t indicate lack of quality as they usually for decades. Also, luxury vinyl planks are, what I like to call, lifeproof which makes them great for the kitchen. They are inherently waterproof and very easy to clean, all they require is regular sweeping and cleaning with a little soap and water (often only water). Another great benefit of these planks is that they come in a variety of colors, styles, and sizes to match wood, marble, or even stone.

Our second suggestion is to add ceramic tile and backsplash to your kitchen. Ceramic tile works great in high traffic areas of your home like your kitchen, and like LVP it comes in a wide variety of colors and shapes to fit any kitchen style. Ceramic tile offers many slip-resistant options and also contain these unique features:

  • Flame resistance
  • Mold, mildew, and bacteria resistance
  • Stain & scratch resistant
  • Design versatility
  • Waterproof

When properly installed, ceramic tile and backsplash can form a waterproof installation that protects your investment from the costly water damage that can occur from water leaking through joints or around edges. In a kitchen, this makes ceramic especially versatile as you can put it behind sinks, around appliances, and on the floor and have no worry about mold forming. In addition to all that these tiles are especially easy to clean, just sweep up any dust or dirt then wash with a water and cleaning solution mixture. Done!


Along with the kitchen, the bathroom is among one of the most important rooms in the house, not only for you but your guests too. Your bathroom is the one room that people analyze with scrutiny and nothing turns people potential buyers off more than a gross and outdated bathroom. Conversely, if a potential buyer walks in your bathroom and delightfully finds it clean, modern, and newly remodeled then it instantly supersedes their expectations and leaves a lasting impression. Aside from some deep cleaning before potential buyers view your house, the most important thing you can upgrade in your bathroom is new tile, backsplash, and countertops.

Bathroom flooring remodeling

Bathroom Remodeling Flooring

My best advice when thinking of what to upgrade in a bathroom is to imagine yourself in a friend’s bathroom and to take note of what you notice. Usually when you walk in you’ll notice the flooring. What color is it? Is it dirty? Shiny? Does it look new? And then when you go to use the sink you’ll casually look around and notice if there are accents around the fixture like backsplash or tile. Aside from getting new appliances, like a sink or shower, we found that flooring and backsplash upgrades are often what people notice most about a remodeled bathroom.

Porcelain tile is a popular choice when remodeling bathroom floors, and it’s for good reason. Porcelain is from the same family of Ceramic tile but there are some key differences. For one porcelain is much denser, and less porous than ceramic which means that it is more stain & water resistant. One unique feature is that it’s suitable for radiant in-floor heating, which means that you can install a heating system in your floor to keep your toes warm!

There are two basic types of porcelain tile.

Glazed: A glazed porcelain tile is coated in a hard finish that acts as a glossy layer that protects the tile. After the glaze, it also strengthens the tile making it denser. Also, they are typically colored.

Through-bodied: This style of porcelain tile is not glazed but is unique in its own way. It often is notable because of its texture with disguising chips or scratches. It is strong and durable and is suitable for floors, walls, and countertops.

All in all, porcelain is a well-rounded tile and can stand up to heavy foot traffic for decades. Porcelain is often on the more expensive side when you choose a tile, but its stunning look and finish is sure to be worth the price.


When it comes to home improvement projects, there are a countless number of ways that you can give your home a fresh look and increase your home’s value. But if you’re looking to keep the costs low use our tip to upgrade the tile and backsplash or your kitchen & bathroom. This will give you the best bang for your buck.

At Southeastern Tile Connection we have many years of design experience and a global selection of tile and backsplash. So if you’re looking to take on a project give us a call and we’ll be happy to get your project started and help you with the pick the right tile to fit your style. 910-799-5565

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George Parent

General Manager

George is the General Manager of the Mills River, NC location. Having worked in the commercial tile industry for more than 30 years, he has acquired a vast knowledge of tile material production, sales, project management, and more. He is excited to meet various installers and suppliers and loves sharing the industry tips and tricks he has picked up throughout his career. George’s main priority is always to ensure that he can provide his customers with top quality products and dedicated support throughout the entirety of his customers’ projects.

After growing up in New England, serving in the US Marines for 8 years, and raising his family in Virginia for 28 years, George is excited to explore the beautiful Blue Ridge Mountain region of North Carolina.

In his free time, George enjoys skiing, golfing, and spending time with his family and his dog, Penelope.

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Sara Parent

Outside Sales Manager

Sarah is an accomplished Outside Sales Manager based in Mills River, NC, with a distinguished 7-year tenure in the commercial tile industry. Her dynamic career showcases a fervent dedication to engaging with architects, designers, general contractors/builders, and dealers, offering unparalleled assistance in project specifications.

Demonstrating an in-depth knowledge of products, materials, and specification selection, Sarah excels in managing projects of varying scales, spanning from small residential to multi-family and large-scale commercial endeavors.

With over three decades of prior experience in management and sales, Sarah brings invaluable skills in drive, organization, and project execution efficiency to her current role. Her multifaceted expertise ensures a seamless and effective approach to project management.

Beyond her professional endeavors, Sarah is an avid traveler, domestically and internationally, and finds joy in culinary pursuits such as cooking and baking. Above all, she cherishes quality time spent with family and friends.

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Leland Decker

Business Development

An alumnus of NCSU, with a bachelor’s degree in interior architecture, I bring more than 30 years of experience in the design industry. My career began at a large commercial firm in Manhattan, and I quickly realized my passion was in residential design. In 2000 I relocated to Washington, DC and started designing in the high-end/luxury market. A few years later I made the move into freelancing full scale design and project management. During this time, I had the pleasure of working on the renovation and restoration of the Hollerith House, built in 1911, in Georgetown.

In 2017, I returned to North Carolina for a lifestyle change, and in February 2023, I joined Southeastern Tile Connection Inc. during its expansion into the western NC market. My role has been focused on developing relationships and establishing our presence within the communities of western NC.

Looking ahead, I’m excited to nurture lasting relationships with industry professionals, bridging the gap between their needs and success. Community involvement is a priority, and I am committed to contributing to the growth and vibrancy of Southeastern Tile Connection Inc. as we navigate the evolving landscape of design.

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Susan Moxley

Showroom Manager

Susan has been working at the Southeastern Tile Durham location since opening day, but her experience in the industry spans over a decade. Susan began her design journey back in 2007 when landing her first tile job and quickly discovered her natural talent for it. Encouraged by her mom, she decided to pursue further education in interior design, earning my AAS degree in 2013. Since then, Susan has been fully immersed in the world of tile. When working with customers, her approach is all about effective listening and bringing their vision to life. She enjoys it when clients aren't afraid to embrace bold colors and patterns. It's also refreshing to work with different clients every day, as it keeps things interesting and diverse. As for her design style, she leans towards the eclectic side. If Susan sees something she likes, she can always find a way to make it work. Susan has attended many trade shows, always eager to discover the latest and most exciting trends in the industry. It's a great way to stay inspired and keep my designs fresh. Outside of work, I'm a proud mom to two beautiful girls and I enjoy spending quality time with them.

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Erica Pippin

Design Consultant

Erica is a Design Consultant who loves collaborating with designers, builders, and residential customers. Her portfolio includes residential, commercial, and collaborative projects. Erica holds a Bachelor's degree in Interior Design from East Carolina University and an Associate's degree in Design from Wake Tech. Her passion lies in working with people and creating a personalized experience that matches their unique style and design needs. With a decade of experience in the industry, Erica stays current with the latest design trends and can accommodate various design preferences. Whether you're aiming for a modern, contemporary look or prefer a more traditional approach, she is here to help you achieve your design goals. Pick out something you love, and she can help you build a beautiful room around it that works for your project requirements. Erica is a Raleigh native who enjoys solving puzzles, exploring new places, and cherishing quality time with her family, friends, and adorable dog, Chachi. Erica looks forward to working with you soon!

“When it comes to my own style, I embrace an eclectic approach with neutral undertones, adding layers of texture and color.”

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Crissy Brown

Design Consultant

My Name is Crissy. I am a native of Durham and have recently returned to my favorite region after living in Georgia for many years.

For the past 25 years, I have been providing assistance to homeowners, designers, architects, and contractors at various levels.

I enjoy meeting with contractors and homeowners about their design projects. My passion lies in transforming bathrooms, kitchens, laundry rooms, and outdoor spaces to meet my clients' needs.

Instead of making decisions for you, I'll work closely with you to create a design plan that aligns with your vision, timeline, and budget.

"My philosophy is that the beauty of design has the power to transform and enhance our lives."

Among the many design possibilities, you might need some inspiration and expert advice. Whether you're building a new home or transforming your current living space, I will assist you to make the process smooth. Let's embark on the journey together!

Over the years, I have found joy in receiving calls from clients who are pleased with my results.

In my free time, I enjoy painting, sewing, baking, traveling, and spending time with my children, Kaylee, Zach, and my fur-child, Nylah.

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Michelle D Edwards

Showroom Manager / Design Consultant

Michelle has been a design consultant with Southeastern Tile Connection since 2005. She graduated from the University of North Carolina with a BA in Arts. Michelle works closely with designers, builders, and homeowners throughout the entire selection process. Michelle stives to listen to her clients and guide them in a way that meets their individual needs. She helps her clients create spaces that they love and can live with over time. Michelle’s style is timeless and classic. She loves natural stone tile as well as the prints and patterned tiles done on stone and terra-cotta.

“With tile, sometimes less is more. I don’t think you need to do too much ‘decorating’ with tile. Clean, simple, classic looks that you can decorate around will stand the test of time.”

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Lisa Townsend

Design Consultant

Lisa has been a Design Consultant with Southeastern Tile Connection since 2019. She came to us with over 30 years of experience in the design field – 10 of those in the tile industry. Lisa finds inspiration in nature and all its beauty. Using nature as her guide, she enjoys using natural, timeless bases with subtle pops of color, texture, and patterning. She believes good design can take time, so clear communication between the designer and client is the key to turning their ideas into reality. Her ultimate goal is to help create beautiful, functional spaces that fit seamlessly into her clients’ lifestyle.

When she’s not in the showroom, you may find Lisa repurposing furniture, hiking trails or spending time at the beach with family.

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Alexia Porzio

Design Consultant

Alexia has been a design consultant since 2018. She has a Bachelor of Arts degree from the University of New Hampshire. Alexia likes to say this profession found her after going into Southeastern Tile regularly to design various spaces within her own home. Now, she works to help others design their dream spaces. Throughout the selection process, she will work closely with clients, builders, and designers to create personalized spaces. She strives to listen to her client’s ideas and offers guidance and design layout suggestions that bring a collaboration of ideas and visions to life. She believes classic styles always withstand the test of time and by adding elements of color, texture or pattern to the space, the design will elevate to a custom look which makes it unique and your own. Simplicity is always a great starting point!

“Be faithful to your own taste, because nothing you really like is ever out of style” -Billy Baldwin

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